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Theoharakis, Vasilios; Satjos, Laszlo and Hooley, Graham J. (2009). The strategic role of relational capabilities in the business-to-business service profit chain. Industrial Marketing Management, 38 (8), pp. 914-924.

Hooley, Graham J. and Theoharakis, Vasilios (2008). Customer orientation and innovativeness:differing roles in new and old Europe. International Journal of Research in Marketing, 25 (1), pp. 69-79.

Hooley, Graham J.; Sajitos, L. and Theoharakis, Vasilis (2008). Driving the service profit chain:East meets West. IN: Proceedings of the 2008 Global Marketing Conference. Korean Academy of Marketing Science.

Theoharakis, Vasilios and Sajtos, Lazlo (2007). The service dominant logic:an MC21 project view. Australasian Marketing Journal, 15 (1), pp. 84-88.

Theoharakis, Vasilios; Vakratsas, Demetrios and Wong, Veronica W.Y. (2007). Market-level information and the diffusion of competing technologies:an exploratory analysis of the LAN industry. Research policy, 36 (5), pp. 742-757.

Theoharakis, Vasilios; Voss, Chris; Hadjinkolas, George C. and Saterious, Andreas C. (2007). Insights into factors affecting production and operations management (POM) journal evaluation. Journal of Operations Management, 25 (4), pp. 932-955.

Theoharakis, Vasilios and Hooley, Graham J. (2007). The creation of marketing assets:the role of new product development. IN: 14th International Product Development Management Conference. 2007-06-10 - 2007-06-12.

Hooley, Graham J. and Theoharakis, Vasilios (2006). Reconfiguring capabilities for competitive advantage:results from the UK and Australia? IN: Australian and New Zealand Marketing Academy Conference 2006. 2006-12-04 - 2006-12-06.

Theoharakis, Vasilios and Hooley, Graham J. (2006). Integrating customer focus and innovativeness:an international investigation evaluations. IN: Proceedings of the European Marketing Academy (EMAC) Conference 2006 Athens, Greece, 2006. Avonlitis, George J.; Papavassiliou, Nikolaos and Papastathopoulou, Paulina (eds) European Marketing Academy.

Oltheten, Elisabeth; Theoharakis, Vasilis and Travlos, Nickolaos G. (2005). Faculty perceptions and readership patterns of finance journals:a global view. Journal of Financial and Quantitative Analysis, 40 (1), pp. 223-239.

Theoharakis, Vasilios; Hadjinikola, G.; Soteriou, Andreas C. and Voss, Chris (2005). Evaluation and assessment of production operations management journals. IN: Triennial Conference of the International Federation of Operational Research Societies - IFORS 2005, 17. UNSPECIFIED.

Theoharakis, Vasilios; Tsoukas, Haridimos and Mylonopoulos, Nikolaos A. (2005). Contemporary trends in management. Kastaniotis.

Theoharakis, Vasilios; Vakratsas, Demetrios and Wong, Veronica W.Y. (2004). The relationship between market share and information in a high-tech industry. Review of marketing science, 2 (3), pp. 69-82.

Axarloglou, Kostas and Theoharakis, Vasilis (2003). Diversity in economics:an analysis of journal quality perceptions. Journal of the European Economics Association, 1 (6), pp. 1402-1423.

Theoharakis, Vasilios and Hooley, Graham J. (2003). Organizational resources enabling service responsiveness:evidence from Greece. Industrial Marketing Management, 32 (8), pp. 695-702.

Theoharakis, Vasilios and Skordia, Mary (2003). How do statisticians perceive statistics journals? American Statistician, 57 (2), pp. 115-124.

Theoharakis, Vasilis and Hooley, Graham J. (2003). Entrepreneurial and market orientation: Is there room for the product? IN: 10th EIASM International Product Development Conference. 2003-06-01.

Theoharakis, Vasilios and Wong, Veronica (2002). Marking high-technology market evolution through the foci of market stories:the case of local area networks. Journal of Product Innovation management, 19 (6), pp. 400-411.

Theoharakis, Vasilios and Hirst, Andrew (2002). Perceptual differences of marketing journals:a worldwide perspective. Marketing Letters, 13 (4), pp. 389-402.

Theoharakis, Vasilios and Ballas, Apostolos (2002). EAA member perceptions of accounting research journal quality. IN: Proceedings 25th Annual Congress of the European Accounting Association. UNSPECIFIED.

Theoharakis, Vasilios and Vakratsas, Demetrios (2002). Information flow and the emergence of technological standards:the case of LANs. IN: 2002 INFORMS Marketing Science Conference. 2002-06-27 - 2002-06-30.

Theoharakis, Vasilios; Vakratsas, Demetrios and Wong, Veronica (2002). Hype and the emergence of technological standards:the case of Local Area Networks (LANs). IN: Proceedings of the 31st EMAC annual conference. Farhangmehr, M. (ed.) UNSPECIFIED.

Theoharakis, Vasilios and Mylonopoulos, Nikolaos A. (2001). Global perceptions of IS journals. Communications of the ACM, 44 (9), pp. 29-33.

Serpanos, Dimitrios N. and Theoharakis, Vasilis (2001). Enterprise networking:multilayer switching and applications. IGI Global.

Ballas, Apostolos and Theoharakis, Vasilis Exploring diversity in accounting through Faculty journal perceptions. Contemporary Accounting Research, 20 (4), pp. 619-644.

Chryssochoidis, George and Theoharakis, Vasilis Attainment of competitive advantage by the exporter-importer dyad:the role of export offering and import objectives. Journal of Business Research, 57 (4), pp. 329-337.

Hooley, Graham J.; Beracs, J.; Cadogan, John W.; Fahy, J.; Fonfara, K.; Gabbott, M.; Kasper, H.; Matear, S.; Möller, K.; Mühlbacher, Hans; Snoj, B.; Theoharakis, Vasilios; Tsarenko, Y. and Yau, O.H.M. Marketing assets, capabilities and competitive positioning. IN: Proceedings of 33rd EMAC Annual Conference 2004. Munuera-Aleman, J. (ed.) UNSPECIFIED.

Mooi, Erik; van Herk, Jort; de Jong, Ad and Theoharakis, Vasilios Strategic responses of firms towards the impact of national culture on innovativeness. IN: Proceedings of the 2009 INFORMS Marketing Science Conference. UNSPECIFIED.

Theoharakis, Vasilios Marketing and shipping:where is the fit? IN: Trends and developments in shipping management. Visvikis, Ilias (ed.) Athens (GR): T&T Publications.

Theoharakis, Vasilios and Hooley, Graham The ambidextrous organization and the differentiated product-service bundle? IN: Proceedings of 12th International Product Development Management Conference. UNSPECIFIED.

Theoharakis, Vasilios; Wong, Veronica and Vakratsas, Demetrios The role of market information in the diffusion of competing technology standards. IN: Proceedings of the Marketing Science Conference. UNSPECIFIED.

Theoharakis, Vasilis; Tsoukas, H. and Mylonopoulos, Nikolaos A. Σύγχρονες τάσεις στη διαχείριση. Kastaniotis.