Show bizz becomes show buzz : how viral diffusion changes the traditional meaning-making process of a rising star
De Valck, Kristine and Rasolofoarison, Dina (2007). Show bizz becomes show buzz : how viral diffusion changes the traditional meaning-making process of a rising star. IN: Proceedings of the Consumer Culture Theory Conference, May 2007, Toronto. UNSPECIFIED.
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| Item Type: | Book Section |
|---|---|
| Additional Information: | Conference LocationToronto (CA) |
| Divisions: | Schools_of_Study > Aston Business School > Marketing Group (ABS) |
| ID Code: | 17626 |
| Deposited By: | Prof Alfred Admin |
| Deposited On: | 13 Nov 2012 12:06 |
| Last Modified: | 13 May 2013 12:45 |
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