Strategic responses of firms towards the impact of national culture on innovativeness

Mooi, Erik; Van Herk, Jort; de Jong, Ad and Theoharakis, Vasilios (2009). Strategic responses of firms towards the impact of national culture on innovativeness. IN: Proceedings of the 2009 INFORMS Marketing Science Conference. UNSPECIFIED.

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Item Type:Book Section
ID Code:17608
Deposited By:Prof Alfred Admin
Deposited On:07 Nov 2012 11:57
Last Modified:20 Feb 2014 08:52

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